4 Reasons Why Brochure Printing Works

These days, digital is the weapon of choice for most advertisers.

However, many people still prefer the feeling of something concrete in their hands.

But you might be wondering:

“Is there still a place in today’s multi-channel communications arsenal for brochure printing?”

The answer is YES.

So kick your feet back and check out the four main reasons why brochure printing works, even in the digital age.

1. Brochure Printing is Easy-Peasy

If designed and distributed properly, brochure printing could the single most important traditional advertising strategy your company’s marketing toolkit.

They’re easy to hand out.

They’re easy to pass around.

They take up hardly any advertising space.

Simple AND effective. What’s not to love?

2. Brochures Are Your Networking Ally

Brochure printing is synonymous to networking as milk is to coffee. You may not have a brochure printed for your business, but doing so would make the experience sweeter and much more interesting.

Why?

Chatting with someone you don’t know too well? Want them to learn more about your business?

Kick it off with a brochure that sums up all you have to say, and you’re off to a flying start.

3. Brochures Are Non-Aggressive

In an age where we’re constantly bombarded virtually with emails, notifications and tweets, sometimes it’s nice to experience the personal, non-intrusive touch.

With brochure printing, the receiver has the option to take a look at it now or set it aside for the later.

The important thing is this:

They will most definitely take a look at it.

And here’s the best part:

If you play your cards right, it will be something they will never forget.

4. Brochure Printing is Cost-Effective

When it comes to marketing budgets, business owners all want the same thing:

To get the best bang for their marketing buck.

The relatively low cost of printing brochures compared with other marketing methods adds skyrockets their value for small and large businesses alike.

And the more brochures you order, the less expensive each one is.

Simply put: a good brochure is worth every penny.

Conclusion

Brochure printing is not an obsolete advertising tactic, no matter what other modern marketers say.

Professional brochure printing services deliver immediate credibility to the promoting company, so why not take advantage today! Doggett Print are specialists in web printing. We can look after all your high-volume publications, from flyers and leaflets to books and newspapers, and we offer print solutions to suit every project, price-range and price run.

Whether you’re in Dublin or Donegal, Cork or Cashel, contact us today to see what we can do for your business.